Design Simplicity - simple design of magazine handlers helps boost system reliability and productivity, and eases integration.

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Alignment - Alignments are critical when adding magazine handlers to a microelectronics production line. Unfortunately, some handlers are built using designs and materials based on cost savings rather than ruggedness. Such systems can become misaligned when simply brushed by an operator.

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Capacity - The capacity of a magazine handler to carry the optimum number of magazines correlates directly to throughput and productivity. 

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Flexibility - a magazine handler’s ability to detect the next magazine and Auer boat (or other carrier), as well as detect the location of an empty slot.  

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Low Maintenance – many magazine handlers into their systems insist that the equipment requires little maintenance. Not only do they want to avoid unnecessary maintenance trips to the field, but they demand that their primary systems, such as wire bonding equipment, not suffer downtime due to magazine-handler maintenance requirements.